Clorox: COVID-19 Trade Has Pushed The Stock Way Too Far

dividend growth investing | stock analysis | minimum acceptable rate of return
The Clorox Company (CLX) has many household brand names that are leaders in their respective sectors.  Names such as Clorox, Glad, Brita, Kingsford, Fresh Step, Liquid Plumr, and more.  The Clorox brand has seen a huge uptick in the wake of the COVID-19 pandemic behind the strength of its disinfectant abilities.
Dividend History
Do you know the only thing that gives me pleasure?  It's to see my dividend coming in. -John D. Rockefeller
While I wouldn't take it that far, I am partial to having my investments pay and grow their dividends over time.  The reason being that if a company has a history of paying and growing dividends, the business is likely well established and generating excess cash flow that the business doesn't need. 


dividend stock analysis, DIY, value investing, long term investing

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