WD-40 Company: Quality? Check. Reasonable Valuation? Far From It.
When you think of consumer staples you typically think of food and household goods products. WD-40 (WDFC) is a bit of a different beast, but squarely falls into the camp of a consumer staple in the fact that it's probably a safe guess that the majority of people have a can of WD-40 lying around in their house.
WD-40's namesake brand is well known, but they also have a number of brands in the household cleaning segment.
WD-40 was founded in 1953 and has been removing rust and keeping things moving ever since. The business has performed wonderfully since that time even if growth has been mediocre over the last decade.
One of my favorite shows during my high school and college years pulled off an excellent joke about the usefulness of WD-40.
Dividend History
The dividend growth investment strategy is the one that appealed most to me when I began my investing journey. The strategy is simple and straight-forward with the general premise being to find quality businesses that have a history of paying and growing their dividends over time and to purchase them at attractive valuations.
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